Blog

If you’re one of the many business owners or managers who struggles with understanding all the aspects of a marketing strategy, I want you to shift your mindset. While traditional advertising and marketing were straightforward, we now have the added overhead of...

Do you know what your “listings” are? Anywhere your business name, address, phone number and website (NAPW) appear on the web is a listing. These are places like Google my Business (formerly Google+), Yellowpages.com, Foursquare, and dozens of other sites. Listings...

In early 2019, the Federal Trade Commission launched the first official case against a company who sold products on Amazon and used fake reviews to obtain annual sales of $28 million. The fine for the company, who sold their weight loss pills on Amazon exclusively,...